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Integrated Human-to-Human Process

Our service is a fully managed, end-to-end SDR solution, built to give you the output of an in-house SDR team at half the cost, without the overhead, training burden, or management time required internally. We combine human-led research with streamlined systems, allowing you to plug a complete outbound engine directly into your business.

Below is an overview of how our delivery model works, the tools that power it, and how we ensure predictable, high-quality meetings for every client.

Industry-Leading Tools that Elevate Human Craft

Our digital tools are interoperable, meaning we can plug our engine into any CRM or workflow your business uses. This allows us to smoothly manage the whole start-to-finish process for you. We use a mix of industry-leading and custom-built tools, integrated through application programming interfaces (APIs) and workflows:
Outreach orchestration: Internal tracking processes align SDR activity with your business’s reporting.
Availability and scheduling: SDRs view live calendars using integrations like Calendly and HubSpot Meetings, ensuring instant meeting notifications synced to your CRM and inbox.
Data & ICP definition: We use industry-leading databases and are further designing our own AI models to define and verify ICPs and pull enriched contact data.
This fusion between technology and people enables our Sales Op teams, our SDRs, and your sales representatives to work with precision and empathy, automating what should be automated and personalizing what only humans can do. We don’t just rent you SDRs; we deliver a managed outbound service that produces a consistent, high-quality pipeline.

We Understand Your Business Before We Start

Before any outreach begins, we take time to deeply understand your product, customers, value proposition, and go-to-market strategy. This is a crucial part of our service model, ensuring that every meeting we book is both high-quality and relevant.

Our Delivery Model – How it Works

  • Our Sales Operations team tailors options based on your Ideal Customer Profile (ICP) using our custom-built AI platform, finding a range of prospective customers you didn’t know existed.
  • Our SDRs conduct further research on each prospective customer and personalize every outbound message, ensuring your brand is represented by an engaging human rather than an AI bot. This translates to higher reply rates.
  • Your booked meetings appear in your inbox, your calendar, and/or your CRM.
  • The baton is passed to your sales team.